LA Eyeworks POPPY

The Be Poppy frame is bold, vibrant, and full of character. Its angular, geometric shape gives a modern edge to the classic rounded silhouette, while the striking orange acetate makes it a true statement piece. Thick and sculptural, the frame balances sharp lines with soft curves, adding both depth and personality. Confident, playful, and unapologetically stylish, Be Poppy is the perfect choice for those who want their eyewear to stand out as much as they do.

L.A. Eyeworks was founded on September 9, 1979, by Barbara McReynolds and Gai Gherardi with the mission to challenge traditional eyewear norms and create provocative, face-revealing designs. Starting with a single store on Melrose Avenue in Los Angeles, the brand has since become a global name in optical innovation, with two flagship stores and a wholesale business serving independent opticians worldwide. McReynolds and Gherardi, lifelong friends and trained opticians, design limited-edition frames recognized for their bold shapes, inventive materials, and vibrant colours. Each frame is meticulously crafted, balancing innovation and wearability. Though beloved by celebrities, their ultimate goal is to offer eyewear that reflects individual style rather than trends.